Adthena launches granular local search insights solution

Local View offers brands and advertisers local search trend and market share data to inform bidding, targeting, ad copy and more.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
December 01, 2020 at 01:38PM

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Google Web Story Strategies & SEO Best Practices [PODCAST]

On the next special roundtable episode of Marketing O'Clock, three SEO experts discuss web story optimization for Google Search and Discover.

The post Google Web Story Strategies & SEO Best Practices [PODCAST] appeared first on Search Engine Journal.

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via December 01, 2020 at 05:15PM https://ift.tt/eA8V8J

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Search Visibility Then & Now: What’s the Reliable Way to Measure Your SEO Efforts? via @seomonitor

With search visibility, agencies can connect their actions with their clients’ business results. Learn how it can be a reliable performance metric for SEO campaigns.

The post Search Visibility Then & Now: What’s the Reliable Way to Measure Your SEO Efforts? via @seomonitor appeared first on Search Engine Journal.

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via December 01, 2020 at 03:45PM https://ift.tt/eA8V8J

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Google Combines Hreflang Signals from HTML & Sitemaps via @MattGSouthern

Google’s John Mueller discusses how hreflang signals are handled when directives appear in a sitemap as well as on-page HTML.

The post Google Combines Hreflang Signals from HTML & Sitemaps via @MattGSouthern appeared first on Search Engine Journal.

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via December 01, 2020 at 06:39AM https://ift.tt/eA8V8J

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YouTube Algorithm: 6 Questions Answered via @MattGSouthern

YouTube is sharing more details about how its search and recommendation algorithms work in a new video where the company answers questions from users.

The post YouTube Algorithm: 6 Questions Answered via @MattGSouthern appeared first on Search Engine Journal.

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via December 01, 2020 at 02:46AM https://ift.tt/eA8V8J

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Actionable, expert-led SEO & SEM training… happening next week!

Join 1,000+ fellow search marketers online, December 8-9, for SMX.

Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
November 30, 2020 at 03:36PM

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Social Shorts: Snapchat’s TikTok rival is here, Facebook teams with BBB for ad reviews

The social media marketing week in review: A round up of news and announcements you may have missed.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
November 30, 2020 at 02:30PM

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