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Tuesday, November 30, 2021

Google November 2021 core update is finished rolling out

This update surprised many, since it started to roll out on November 17th and continued rolling out over the largest online shopping period for the year.

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
November 30, 2021 at 05:27PM

60,000 websites using Cloudflare turned on IndexNow

IndexNow is an initiative by Microsoft and Yandex to push content to search engines that launched in October 2021.

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
November 30, 2021 at 04:30PM

Health & Wellness Advertising Tips To Drive Holiday Sales via @sejournal, @PPCkimpossible

The holiday season is an important time for many Health and Wellness advertisers. Here's how to give your accounts the attention they need.

The post Health & Wellness Advertising Tips To Drive Holiday Sales appeared first on Search Engine Journal.



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7 Reasons Why An HTML Sitemap Is Still A Must-Have via @sejournal, @5le

While some debate whether an HTML sitemap is still needed for SEO, there are a lot of great reasons to have one.

The post 7 Reasons Why An HTML Sitemap Is Still A Must-Have appeared first on Search Engine Journal.



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via November 30, 2021 at 08:10PM https://ift.tt/eA8V8J

5 steps to automate your SEO processes using simple programming tactics

“Everyone has annoying tasks in their job that you wish you could hire someone else to do, and at this point, you could automate it,” Colt Sliva said at SMX Next.

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
November 30, 2021 at 02:51PM

Deepcrawl’s CEO Talks SEO Opportunities, Growth & Planning For 2022 via @sejournal, @mirandalmwrites

In this exclusive interview, Craig Dunham, CEO of Deepcrawl, discusses surprises in the search space, what e-commerce retailers can do to maximize visibility and more.

The post Deepcrawl’s CEO Talks SEO Opportunities, Growth & Planning For 2022 appeared first on Search Engine Journal.



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via November 30, 2021 at 07:15PM https://ift.tt/eA8V8J

SMS Holiday Marketing: 8 Tips To Grow Your Audience & Reach via @sejournal, @hethr_campbell

Discover how to make successful SMS marketing campaigns during the holiday season by learning practical and effective tips.

The post SMS Holiday Marketing: 8 Tips To Grow Your Audience & Reach appeared first on Search Engine Journal.



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via November 30, 2021 at 06:15PM https://ift.tt/eA8V8J

FLAN: Google Research Finds Better Machine Learning via @sejournal, @martinibuster

New Google machine learning model is better state of the art for solving natural language processing tasks

The post FLAN: Google Research Finds Better Machine Learning appeared first on Search Engine Journal.



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via November 30, 2021 at 05:42PM https://ift.tt/eA8V8J

Are Google’s Search Quality Evaluator Guidelines A Ranking Factor? via @sejournal, @mirandalmwrites

Are the contents of Google's Search Quality Evaluator Guidelines part of its organic search ranking algorithm? Let's see.

The post Are Google’s Search Quality Evaluator Guidelines A Ranking Factor? appeared first on Search Engine Journal.



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Newsletter Sponsorships: Your New, Improved Marketing Strategy via @sejournal, @PavedEmail

This post was sponsored by Paved. The opinions expressed in this article are the sponsor’s own. Online advertising is one of the most popular, effective ways to increase brand awareness, traffic to your site, and overall revenue. However, despite the increase in popularity, the online pool of potential customers is beginning to shrink. Paid social has become saturated with competitors, making it harder to gain profitable wins. Consumers are beginning to use ad blockers to reduce timeline clutter, while others are turning away from social media entirely. Fortunately, there’s a new way to get around ad blockers and in front […]

The post Newsletter Sponsorships: Your New, Improved Marketing Strategy appeared first on Search Engine Journal.



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via November 30, 2021 at 11:30AM https://ift.tt/eA8V8J

Google Announces A Search Bug in News Tab via @sejournal, @martinibuster

Odd search bug discovered in Google News Search Tab. Will take a day to fix

The post Google Announces A Search Bug in News Tab appeared first on Search Engine Journal.



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via November 30, 2021 at 03:13AM https://ift.tt/eA8V8J

Google Watches For How Sites Fit Into Overall Internet via @sejournal, @martinibuster

Google's John Mueller describes how Google can take months to understand how a site fits into the overall Internet in terms of site quality

The post Google Watches For How Sites Fit Into Overall Internet appeared first on Search Engine Journal.



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via November 30, 2021 at 01:42AM https://ift.tt/eA8V8J

YouTube Keyword Research Made Easier With Search Insights via @sejournal, @MattGSouthern

YouTube launches a new feature designed to simplify the keyword research process so you can create more content around topics people are looking for.

The post YouTube Keyword Research Made Easier With Search Insights appeared first on Search Engine Journal.



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via November 30, 2021 at 12:54AM https://ift.tt/eA8V8J

Cyber Week may be giving way to Cyber Month, according to Adobe

Online consumer spend over Thanksgiving Day, Black Friday and Thanksgiving weekend have failed to outperform last year’s figures, but the full season is still expected grow 10% YoY.

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
November 29, 2021 at 07:25PM

Monday, November 29, 2021

SEJ Sponsored Post Sale Ends Tonight via @sejournal, @MattGSouthern

For the first time in over a year we're offering you the chance to save on sponsored articles!
Offer available until midnight tonight.

The post SEJ Sponsored Post Sale Ends Tonight appeared first on Search Engine Journal.



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via November 29, 2021 at 11:01PM https://ift.tt/eA8V8J

Google says it values all local reviews, both positive and negative

Google has updated their help documents to say it finds a mix of reviews more trustworthy.

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
November 29, 2021 at 04:20PM

Google Merchant Center now automatically displays badge eligibility for products

Merchants no longer have to manually figure out which badge is being applied to each of their items.

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
November 29, 2021 at 03:45PM

Tell us if you are planning to attend in-person events in 2022

Please answer this quick, 3-minute survey and tell us how you are feeling about attending conferences in the coming year.

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
November 29, 2021 at 03:44PM

4 Tips For Measuring Your Brand Lift In Google Search via @sejournal, @joshuacmccoy

Don't get hung up on unbranded search alone! See what these 4 free tools can tell you about optimizing your brand's presence on Google.

The post 4 Tips For Measuring Your Brand Lift In Google Search appeared first on Search Engine Journal.



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6 PPC Trends You Need To Know For 2022 Success via @sejournal, @LisaRocksSEM

Explore the key areas of focus you'll need to work to your advantage to craft the most effective PPC campaigns in 2022.

The post 6 PPC Trends You Need To Know For 2022 Success appeared first on Search Engine Journal.



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via November 29, 2021 at 08:15PM https://ift.tt/eA8V8J

Forget TikTok: Learn To Master Video For Google Business Profiles via @sejournal, @ChuckPrice518

Use these video marketing tips and step-by-step instructions to get your Google Business Profile video strategy off to a running start.

The post Forget TikTok: Learn To Master Video For Google Business Profiles appeared first on Search Engine Journal.



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via November 29, 2021 at 07:15PM https://ift.tt/eA8V8J

SMS Marketing For Local Business: Trends You’ll Need In 2022 [Webinar] via @sejournal, @hethr_campbell

Discover how you can market your business effectively by using text message campaigns to market your business.

The post SMS Marketing For Local Business: Trends You’ll Need In 2022 [Webinar] appeared first on Search Engine Journal.



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via November 29, 2021 at 06:15PM https://ift.tt/eA8V8J

How To Do Content Curation For SEO: Your Starter Guide via @sejournal, @Stevenvvessum

New high-quality content is pushed into the world at as astonishing speed. Learn how to still be able to stand out by curating that content.

The post How To Do Content Curation For SEO: Your Starter Guide appeared first on Search Engine Journal.



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via November 29, 2021 at 05:10PM https://ift.tt/eA8V8J

Top Video SEO Strategy Tips [Podcast] via @sejournal, @Juxtacognition

Want to start a podcast or YouTube show? Improve your Video SEO strategy, so your videos rank better? Join us for the SEJ Show E253.

The post Top Video SEO Strategy Tips [Podcast] appeared first on Search Engine Journal.



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via November 29, 2021 at 04:15PM https://ift.tt/eA8V8J

November 29: The latest jobs in search marketing

On the hunt for something new? Check out who’s hiring in search marketing this week.

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
November 29, 2021 at 09:30AM