Twitter Gives Businesses Advice on Writing More Effective Tweets via @MattGSouthern

Twitter shared some advice with businesses about what it takes to write better tweets that get users to take action.

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Which Web Design Platform Is Right for You? via @pierrezarokian

Here is a comparison of the top web design platforms based on your specific wants and needs.

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Google Appoints First-Ever ‘Creator Liaison’ for YouTube via @MattGSouthern

Google has created a new position within its company; a ‘creator liaison’ for communication between YouTube and its video publishers.

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TikTok is Projected to Surpass 50 Million US Users by 2021 via @MattGSouthern

A new report estimates that TikTok will exceed 50 million users in the United States by 2021.

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Optimization scores, recommendations and their impact on Google Partner agencies

Google says Partner agencies will continue have “control and autonomy” as it puts more emphasis on auto-generated recommendations.

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February 28, 2020 at 09:04PM

3 tips for optimizing paid social campaigns for seasonality

How retailers can make their seasonal social ad dollars go further.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
February 28, 2020 at 08:36PM

How to use machine learning (if you can’t code) to help your keyword research

Here’s an easy way to categorize 100k keywords in less than a few hours of actual working time.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
February 28, 2020 at 08:36PM

Google’s SEO Best Practices for News Publishers via @MattGSouthern

Google published a brief guide full of best practices for websites that provide breaking news coverage.

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Enhanced Bing Webmaster Tools & This Week’s Digital Marketing News [PODCAST] via @shepzirnheld

We're also talking about Google SERPs, TikTok, guest post penalties, GIPHY & Jif, and more on the latest Marketing O'Clock.

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6 SEO Content Writing Tips for Law Firms via @krisjonescom

Writing SEO content is among the most effective digital marketing strategies for lawyer clients. Here's how to do it right.

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In feature battle with Google, Yelp improves restaurant waitlist functionality

Yelp is trying to stay one step ahead of Google with tools that benefit both consumers and business owners.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
February 28, 2020 at 03:18PM

9 Essential Optimizations to Modernize Your Website via @SEOBrock

Here are nine simple yet impactful changes you can make to help your website keep up with the times.

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Navigating Life While Finding the Right Medicine via @brie_e_anderson

Here are the things I learned as I was going through changes in medications.

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Google experiments with public search profile cards

Currently limited to India, the Google+-like feature gives personal brands and individuals some control over their own search results.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
February 28, 2020 at 01:31PM

Google’s new treatment of nofollow links has arrived

Here’s what you need to be aware of as Google begins viewing nofollow links as a hint for crawling and indexing.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
February 28, 2020 at 01:30PM